EveryMatrix, WynnBet join forces for New Jersey iGaming launch

B2B iGaming technology provider EveryMatrix has teamed up with WynnBet, an online gaming brand operated by Wynn Resorts, granting access to its in-house studios’ content.

This collaboration allows WynnBet to access content through EveryMatrix’s iGaming Integration Platform. The content offered includes the ones from renowned slot developer Armadillo Studios.

As part of their collaboration, WynnBet took its first move by introducing EveryMatrix’s content in New Jersey. The company also has further plans to launch in other U.S. states soon.

EveryMatrix currently holds licenses in New Jersey, Michigan, West Virginia, Ontario and Connecticut. It is currently going through the regulatory process in Pennsylvania.

EveryMatrix’s string of successful U.S. partnerships

This deal with WynnBet represents the latest addition to a series of partnerships that EveryMatrix has secured.

The Malta-based company has previously partnered with multiple U.S. operators for its in-house games content. It seamlessly delivered its content through its iGaming Integration Platform, the CasinoEngine.

The CasinoEngine platform itself has achieved remarkable milestones. Last year, it raked in 4 billion casino game rounds monthly and a €4 billion ($4.3 billion) monthly turnover. These milestones were reached in May 2023.

The collection comprises games such as Mythological Mayhem Supreme Streaks, Armadillo Goes West and Fortune Dragon Queen Exotic Wilds. It also features the latest titles like Hot Hot Honey, the recently launched Fairy Fantasy Exotic Wilds, and branded games like John Daly Spin It and Win It.

EveryMatrix Americas president Erik Nyman expressed enthusiasm about the successful launch with WynnBet.

“Now, WynnBet’s players can enjoy our leading iGaming portfolio and we look forward to rolling out our offering across the U.S. in the months to come,” Nyman said.

The recent WynnBet partnership follows EveryMatrix’s recent collaboration with Boston-based sports betting operator DraftKings.

The EveryMatrix and DraftKings partnership enabled the sportsbook operator to launch EveryMatrix’s iCasino content through SlotMatrix in New Jersey. Like EveryMatrix’s CasinoEngine, SlotMatrix is the company’s B2B aggregation and content provision offering.

EveryMatrix has further state launches planned for 2023, pending regulatory approval.