Powered by:
as known from New York Timesas known from USA Todayas known from yahoo!
VA
The Grueling Truth - Where Legends Speak / Latest Soccer News & Rumors Today / Inter Miami / The Messi effect: How Inter Miami ticket prices have soared in the Leo era

The Messi effect: How Inter Miami ticket prices have soared in the Leo era

Publish Date: 10/30/2023
Fact checked by: Simon Briffa

At the age of 36, Leo Messi cannot easily be described as a player in his prime. However, he is less than a year out from having inspired his native Argentina to their first World Cup win in his lifetime, and so his transfer to Inter Miami was one which caught the attention. It was big news overall for soccer fans, but all the more so for those who watch the MLS. For the first time ever, a player with a legitimate claim to be the world’s best is plying his trade Stateside.

One result of all of this is a vastly increased interest in watching MLS games. It’s not like the league was deprived of star power before he arrived, with international players from around the world plying their trade at American and Canadian clubs both now and in the recent past. This is a league that has played host to David Beckham, Andrea Pirlo, Thierry Henry and Steven Gerrard among others. It presently hosts Javier Hernandez, Xherdan Shaqiri and Lorenzo Insigne. But with the addition of Messi, its pulling power has multiplied, and nowhere is this better seen than in the cost of tickets for league games.

Get your soccer bets in

Bet365
4.7/5
Bet365 Review
First Bet Safety Net up to $1000 OR Bet $5 and Get $150
Bet now
At bet365 we don’t do ordinary, that’s why if you sign up now you’ll get the choice of two great New Customer Offers, the First Bet Safety Net up to $1000 or Bet $5 and Get $150 in Bonus Bets. Deposit required. Bonus Bets wager excluded from returns. T&Cs, time limits and exclusions apply. Gambling Problem? Call 1-800-Gambler 21+
BetMGM
4.7/5
BetMGM Review
Up To $1500 in Bonus Bets Paid Back if your First Bet Does Not Win
T&Cs apply, 21+
Bet now
FanDuel
4.6/5
FanDuel Review
Bet $5 Get $150 in Bonus Bets if your bet wins
T&Cs apply, 21+
Bet now

The hottest ticket in town

Within living memory, it hasn’t always been easy to be a US-based soccer fan. Between 1984 and 1996, there wasn’t a professional league in this country – which, let’s bear in mind, had a population of more than 200million, many of whom were first- or second-generation immigrants from countries in which the sport is close to a religion. You don’t even have to be all that old to remember a time in which soccer and the US simply didn’t go together. So if you are one of those fans, the sight of Leo Messi playing for an MLS club is something like a miracle. And it’s an experience for which people are prepared to pay top dollar.

Let’s take a direct comparison between 2022, when Messi was still playing for PSG in Ligue 1, and 2023 once he signed for Inter. Although primary sales at the Inter Miami ticket office have remained largely stable, it’s in the secondary market that we see the real difference. To take one match as an example, let’s look at cosmopolitan, soccer-friendly New York. In 2022, to see the NY Red Bulls host Inter Miami would have set you back $90 at an accredited ticket retailer. When the sides faced off at the Red Bull Arena in August 2023, the price at similar sites was $1,674.

Messi an MLS money-spinner

The impact on ticket prices from having a seven-time Ballon d’Or winner in the MLS is unmistakable, although it may not result in a huge income bump for Inter themselves, whose pricing structure must remain within certain structures. Fortunately for the club, it’s not just at the box office that he is driving up revenues. The Messi effect can also be seen in merchandising. According to reports in August, shortly after his arrival at the club, shirts with his name on the back (and the iconic number 10) were so popular that delivery times of over two months were being reported.

That’s not to mention the deals that have been struck by Messi’s own representatives around his arrival in the MLS. Apple TV season passes for the MLS doubled when the player’s deal was announced, which will have worked out nicely for Leo given that he inked a revenue-sharing agreement with the broadcasters when he joined Inter. Alongside an equity stake in the club and a separate contract with Adidas, there is no doubt that the decision to move from France to the US has been a personally enriching one for the world’s most famous False Nine.

Going forward

Given his undeniable impact on the game and his unrivalled collection of medals, Leo Messi represents a potent force that will achieve changes wherever he goes. By committing his next couple of years to MLS involvement with Inter Miami, it’s no exaggeration to say that he could single-handedly lift the entire league up a level. Because Messi is there, players of greater reputation will be open to the possibility of playing in the US. That in turn will drive higher revenues, and keep players in the league who would previously have moved to Europe.

The upshot of his seemingly unlikely move to one of the less successful teams in the league is that Messi may drive an improvement at Inter Miami (signs are that he already has), but, in addition, provide a financial shot in the arm that will benefit the other 28 teams playing in the MLS right now. And when you take that into account, his contracts represent pretty decent value.

Our favorite betting bonuses for June 2024

Bet365
1.
Favicon
4.7/5
First Bet Safety Net up to $1000 OR Bet $5 and Get $150
Virginia
Players from Virginia accepted
Requirements (WR): 1x Bonus, Min. Deposit: $10
Go to Bet365
Get bonus now
At bet365 we don’t do ordinary, that’s why if you sign up now you’ll get the choice of two great New Customer Offers, the First Bet Safety Net up to $1000 or Bet $5 and Get $150 in Bonus Bets. Deposit required. Bonus Bets wager excluded from returns. T&Cs, time limits and exclusions apply. Gambling Problem? Call 1-800-Gambler 21+
BetMGM
2.
Favicon
4.7/5
Up To $1500 in Bonus Bets Paid Back if your First Bet Does Not Win
Virginia
Players from Virginia accepted
Min. Deposit: $10
Go to BetMGM
Get bonus now
T&Cs apply, 21+
FanDuel
3.
Favicon
4.6/5
Bet $5 Get $150 in Bonus Bets if your bet wins
Virginia
Players from Virginia accepted
Requirements (WR): 1x Deposit, Min. Deposit: $10
Go to FanDuel
Get bonus now
T&Cs apply, 21+
Caesars
4.
Favicon
4.5/5
100% up to $1000
Virginia
Players from Virginia accepted
Requirements (WR): 1x Deposit
Copy
Get bonus now
T&Cs apply, 21+
DraftKings
5.
Favicon
4.5/5
20% up to $1000
Virginia
Players from Virginia accepted
Requirements (WR): 1x Bonus, Min. Deposit: $5
Go to DraftKings
Get bonus now
T&Cs apply, 21+
Read Also
Esteban de Jesus, Roberto Duran y AIDS (1972-89)
Many of us dream of celebrity sports fame, but only cruel individuals ...
Indiana Basketball Weekly
Welcome to Indiana Basketball Weekly, your dedicated podcast for all things Indiana ...
Bet365 Promo
Messi on losing side as Argentina fall to rivals Uruguay
In the past twelve months, Leo Messi has won an eighth Ballon ...
An eighth Ballon d’Or for Messi, and a first for Miami
In what is certainly a first for Inter Miami, the club has ...
Come Fly with me: How the 1988-89 Chicago Bulls pushed forward to an NBA dynasty.
Find the best sportsbook to bet on the NBA Playoffs! Prologue: By ...
What is the Best Decade of Basketball in NBA History?
15Every NBA player and fan thinks that their generation of basketball was ...
Grading every NFL team’s picks from the 2021 NFL Draft
Quickly, click away if you’re going to get upset by reading draft ...
Predicting the next five Pro Football Hall of Fame classes
Induction into the Pro Football Hall of Fame in Canton, Ohio is ...
Ranking the top 200 players in the NFL ahead of the 2021 season
This list isn’t based solely on performances from the 2020 NFL season. ...
Top 100 NFL free agents entering the 2021 offseason
Below is a list of the top 100 free agents available this ...
Latest News
Top 10 Negro League Players of All-Time
I wanted to write this article because the ...
Limited big men Deontay Wilder and Zhilei Zhang do battle this weekend
Deontay Wilder has made the best of what ...
Top 10 Big Ten Basketball Players of All-Time
There are many legends of Big Ten Basketball, ...
Top 10 Biggest Upsets in College Football History
Upsets occur every season, and I have seen ...
Top 20 Greatest Boxing Matches of the 1990s
The 1990s was a great decade for Boxing ...
Our Latest YouTube Videos
Video: NFL Weekly Pick'em Show: Divisional Playoffs
NFL Weekly Pick'em Show: Divisional Playoffs
Video: NCAA Championship Game Preview: Purdue vs UCONN *Upset Special*?
NCAA Championship Game Preview: Purdue vs UCONN *Upset Special*?
Video: March Madness Special: Purdue vs Gonzaga Preview
March Madness Special: Purdue vs Gonzaga Preview
Top Betting Sites
Top Betting Bonuses
Bet365
Bet365
Bet365 Review
4.7/5
BetMGM
BetMGM
BetMGM Review
4.7/5
FanDuel
FanDuel
FanDuel Review
4.6/5
Caesars
Caesars
Caesars Review
4.5/5
DraftKings
DraftKings
DraftKings Review
4.5/5
Bet365
Bet365 Bonus
First Bet Safety Net up to $1000 OR Bet $5 and Get $150
T&Cs apply
4.7/5
At bet365 we don't do ordinary, that's why if you sign up now you'll get the choice of two great New Customer Offers, the First Bet Safety Net up to $1000 or Bet $5 and Get $150 in Bonus Bets. Deposit required. Bonus Bets wager excluded from returns. T&Cs, time limits and exclusions apply. Gambling Problem? Call 1-800-Gambler 21+
BetMGM
BetMGM Bonus
Up To $1500 in Bonus Bets Paid Back if your First Bet Does Not Win
T&Cs apply
4.7/5
FanDuel
FanDuel Bonus
Bet $5 Get $150 in Bonus Bets if your bet wins
T&Cs apply
4.6/5
Caesars
Caesars Bonus
100% up to $1000
T&Cs apply
4.5/5
DraftKings
DraftKings Bonus
20% up to $1000
T&Cs apply
4.5/5
Our Team
Mike GoodpasterJosh SchwartzSimon BriffaMark LewisSamuel Teets
Mike Goodpaster
Mike Goodpaster
Chief Editor
Josh Schwartz
Josh Schwartz
Editor
Simon Briffa
Simon Briffa
Sports Editor
Mark Lewis
Mark Lewis
Editor
Samuel Teets
Samuel Teets
US Sports Veteran
Find out what the legends have to say about sports this week....
Find out what the legends have to say about sports this week....

21+ and present in VA. Gambling Problem? Call 1-800-GAMBLER.

This site is using Cloudflare and adheres to the Google Safe Browsing Program. We adapted Google's Privacy Guidelines to keep your data safe at all times.

×
Your Promo Code:
The bonus offer of was already opened in an additional window. If not, you can open it also by clicking the following link:
Play now