If you want to know why teams are clamoring for a great quarterback, like why the Rams traded away their starting signal-caller and two first-round picks for a soon-to-be 33-year-old player, check out Super Bowl LV on February 7. The greatest player of all-time, Tom Brady, steps onto the field for the Tampa Bay Buccaneers.
Terrific Tom plays in his tenth Super Bowl. On the other sideline, Patrick Mahomes plays in his second straight Super Bowl. If NFL teams want to win a championship, they must look for top talent at the most critical position on the field.
NFL teams aren’t the only ones that profit from great quarterbacks. Bookies and sports betting companies also benefit.
The 2020 Super Bowl showcased Mahomes for the Kansas City Chiefs and Jimmy Garoppolo for the San Francisco 49ers. Even though Jimmy G. wasn’t and isn’t a household name, sports betting handle reached $6.8 million.
Sportsbook industry analysts expect Super Bowl LV to be the highest-wagered Super Bowl in history. The game between the Tampa Bay Buccaneers and Kansas City Chiefs could easily eclipse $7 billion worldwide, total, handle.
One of the reasons is because Tom Brady and Patrick Mahomes will play. Brady and Mahomes are two of the most popular sports stars in the world. They may be the most popular sports stars in the United States after LeBron James and Tiger Woods.
Large online sportsbooks stand to benefit from Brady’s and Mahomes’ popularity. So should per head agents.
How large online sportsbooks adjust Super Bowl betting odds
There are two types of bookmakers. The first are gigantic companies that provide Las Vegas type betting odds.
Those organizations change their odds depending on the action.
If you check out the bets placed on Super Bowl LV, you get an idea of how U.S. corporate-run sportsbooks operate. For example, someone put a $110,000 bet on the Chiefs at -3.5 (-110) on January 25. The organization that took the stake changed Kansas City’s odds from -3.5 (-110) to -3.5 (-115).
Then after someone placed a $115,000 bet on the Chiefs at -3.5 (-115), a different sportsbook accepted a $120,000 bet on the Chiefs at -3 (-120). Odds changes like the ones here illustrate how bookmaking operations that accept large wagers operate.
They don’t make massive line changes. What they do is change the money that bettors must risk to make a wager. The player who made the $120,000 bet gets back $100,000. At -120, players make $100 profit for every $120 they risk.
Search for a local bookie with oddsmaking abilities
Sportsbooks like those above that accept six-figure or seven-figure bets automatically change odds. No bettor can walk into a Vegas sportsbook and ask for odds different from what’s on the board.
But local bookies are different. Don’t get confused by the word “local.” The term no longer exclusively means someone in your geographical area. Pay per head agents offer free betting software, though, which means they can be “local” no matter where they are.
No doubt, a pay per head bookie with oddsmaking abilities can offer fairer Super Bowl betting odds. Look for a bookmaker who can provide the odds you want.
It would be best if you did your homework. Bookies that run individual sportsbooks aren’t all the same because pay per head sites don’t offer the same software.
Find a bookie who uses software that provides the following. Doing so ensures you have the best shot of finding the best odds for Super Bowl betting.
If you find a PPH sportsbook agent that offers the above four things, you should have more success finding top NFL Championship odds. Don’t even bother with asking for different Super Bowl betting odds from a corporate sportsbook. Instead, find a bookmaker who wants to work with you and keep you as a long-term customer.
If you enjoy hearing from the legends of pro sports, then be sure to tune into “The Grueling Truth” sports shows, “Where the legends speak”
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