Golden Boy Promotions and ESPN Strike a Deal

By Jeremiah J. Preisser

In a bit of good news for a sport that is always chasing its tail, Oscar De La Hoya and his promotional outfit have bargained their way into a multi-year deal with the world worldwide leader in sports.

The setup is as follows: The aptly named, “Golden Boy Boxing on ESPN,” will air 18 cards in 2017 and 24 more in 2018. These events will take place on Thursdays, Fridays or Saturdays, and will undoubtedly feature many of the prospects the West Coast has been churning out.

ESPN 2 and ESPN Deportes will be the channels to tune into come fight night unless you need to stream it, wherein you would tune into ESPN 3. And granted you live outside of the U.S., Latin America, Canada, Australia, and parts of Asia will be able to catch the bouts via ESPN’s local affiliates.

The Golden Boy himself seems quite happy with the deal, telling his new media partner:

“ESPN is a flagship network with a history of showcasing and bringing audiences into the world of boxing, making this deal a natural fit for Golden Boy Promotions. Having worked with ESPN in the past, we know first-hand that its multiple TV and digital platforms represent a must-watch for casual and diehard sports fans. I’m thrilled that Golden Boy’s talented stable of fighters will be showcased before a wide audience who will have the opportunity to watch and follow the sports’ current and future world champions.”

I imagine it’s hard not to be overjoyed when you’ve been given a massive platform to showcase what you’ve got. From boxing fans everywhere, however, don’t mess this up.