Many will remember the 2020 NBA Playoffs as one of the unique experiences in the history of the league. From players to those covering the league, no one had a traditional experience during the playoffs held inside a bubble.
For Corey Maggette, the plan was to be at every playoff game and provide analysis as part of the Los Angeles Clippers coverage for Fox Sports West. However, he was stuck at home like many others, forced to cover games thousands of miles away. This did not stop him from using Instagram as a tool to break down games and provide unique information for those trying to see why certain strategies and schemes worked.
Creativity on social media
Fox Sports West still carried games as usual from studios, but Maggette decided to do something a little different during the playoffs to give back to his followers. With over 51,000 followers on Instagram, he shared some interesting breakdown videos to help people understand the matchup between the Clippers and the Denver Nuggets. Expectations around the league were that the Clippers would prevail in the series, but as things went south for them, Maggette showed exactly what was happening.
This type of detail and overall breakdown of film is something not usually seen on Instagram. He would include video and highlight exactly what people should be looking at to understand what is going on. The Nuggets made adjustments throughout the series that ultimately led to them winning in seven games.
Maggette was quick to point out that the defensive coverages for the Clippers were not as sharp as they should be. For a team known for its outstanding defense during the regular season, it was a struggle to stop players like Jamal Murray and Nikola Jokic in the final games. It ended up being the difference in the series, as the Clippers ran out of time while being blown out in Game 7.
Interacting with fans
Having an opportunity to post often during the playoffs gave Maggette the chance to interact with fans like never before. People saw another side of Maggette as he provided some in-depth analysis for those who are really into the game. On television, most of the analysis needs to be generic enough for the average fan to understand. On Instagram, Maggette was able to go into a bit more detail so that everyone knows exactly what to look for. Those wanting to see the game with a bit more Xs and Os could follow along and even post their thoughts underneath the videos.
Overall, he received great feedback for his breakdown of video on social media. Even though the majority of his followers are fans of the Clippers, they were fine with him critically looking at the team’s weaknesses during the playoffs. He maintained alliance with the Clippers, but he was not afraid to explain changes that were necessary for them to make a championship push during the series, and even next year.
Breaking down the NBA Finals
Now that the Los Angeles Clippers season is over, Maggette has stopped posting as many breakdown videos of NBA action. That does not mean he has not shared some thoughts on the playoffs, and he will likely break down the NBA Finals on one of his social media platforms.
All in all, Maggette seemed to use this unique situation to provide a new type of insight not found anywhere else. It could be something he continues providing next year during key matchups. The feedback was overwhelmingly positive, and he picked up additional followers along the way for his efforts.